April 2026 · 8 min read

Built for Roofing Contractors

Roofing contractors drive further to quote more jobs. Most of those drives are unnecessary.

Storm chasers, tire kickers, insurance claim hopefuls with no coverage — roofing contractors know the pain of driving 40 minutes to a job that was never real. Lead Score qualifies every roofing lead in 5 minutes before you load the ladder.


Choose Lead Score if…Choose HelloLeads if…
Lead Score is the only lead tracking app that tells Roofing contractors which leads are worth pursuing — before they drive out, quote, or invest time in the wrong jobs.Other lead trackers organize contacts. None of them score leads before you decide to pursue them. That's the gap that costs contractors 10–20 hours per month.
You're a Roofing contractor qualifying inbound leadsYou manage a dispatch team that needs scheduling
You want scoring before committing to a quoteYou need enterprise-grade reporting
You want mileage and estimates alongside lead trackingYou need deep ad platform lead integrations
You want offline-first, no account requiredYou manage a roofing crew that needs dispatch and scheduling
Feature Comparison

Lead Score vs HelloLeads

Lead Score was built by a contractor who worked in the trades and spent too many weekends writing proposals for jobs that were never going to close. The 5-factor scoring system came directly from the field.

FeatureLead ScoreHelloLeads
Qualify storm leads before driving out 5-factor scoring in 5 min Not available in any CRM
Insurance vs retail lead scoring Budget Fit factor covers this Not available
Photo attachments for roof damage Photos and documents per lead Requires CompanyCam ($79/mo)
Track Angi and storm canvass leads separately 15 customizable lead sources Not available
Close rate by lead source Dashboard insight Not available
Quick Add during canvassing Fast capture on-site Not available
Miles tracked per qualifying visit Auto GPS linked to lead Separate mileage app required
Works offline in rural areas Full local storage Cloud apps fail without signal
PDF estimates Built in Separate app required
Monthly price $9.99/month $5–32/month (tracking only)
Free tier First 3 leads, no card Limited or not available
5 minto know if a roofing lead is worth the drive
$0to score your first 3 leads
No acctrequired — data stays on your device

The roofing contractor lead problem

Roofing leads look serious until you're standing on the property.

Roofing is one of the highest-volume lead trades — storm events alone can generate dozens of inquiries in a week. But roofing leads also have some of the highest variance in quality. A hailstorm brings out homeowners with legitimate insurance claims alongside neighbors who are just curious about the damage and first-call tire kickers who saw a competitor's truck.

2–4 hrsInvested in a roof inspection before you know if the lead is real
40 minAverage drive to a qualifying visit for a storm canvass lead
$0Revenue from homeowners who just wanted a ballpark number

Qualifying visits cost more in roofing than any other trade. Score first.

The problem is that roofing qualifying visits cost more than most trades. You're driving to the property, getting on the roof, photographing damage, pulling measurements, and potentially running an insurance estimate before you even know if this customer is serious. That's 2-4 hours of invested time before you've written a word of a proposal.

Qualifying roofing leads before the site visit — not after — is where profitable roofing contractors separate themselves from busy ones.

"I used to drive to every call. Then I started scoring before I drove. My close rate went up and my windshield time went down."

— Roofing contractor, Lead Score user

How Lead Score works for roofers

Score every roofing lead on the phone before you load the truck.

Project Fit: is this an insurance claim, a retail replacement, or an emergency repair — and is it the kind of job you want? Budget Fit: have they checked with their insurance or do they have a realistic retail budget? Decision Maker: are you talking to the homeowner or a property manager who needs three bids?

2–4 hrsInvested in a roofing qualifying visit before you know if it's real
5 minTo score the lead on the phone before you load the ladder
$0 extraFor job site photo attachments — no CompanyCam needed

Motivation: is there genuine urgency — active leak, hail damage report, insurance adjuster already scheduled? Or are they thinking about it for next year? Timeline: does their expected start date align with your schedule? A clear answer on all five factors takes 5 minutes on the phone and tells you whether this lead deserves a site visit.

Lead Score also lets you attach job site photos from your qualifying visit directly to the lead card — no CompanyCam subscription needed. And your dashboard shows which lead sources — storm canvassing, Angi, referrals, Google — are closing at the highest rates for your specific business.


The Real Cost

What your current app stack actually costs.

Most solo contractors run 4–5 separate apps. Here's the monthly total — and what Lead Score costs to replace all of them.

Typical contractor app stack — per month
MileIQ (mileage)$8.99
Joist or Invoice Simple (estimates + invoices)$8–32
HelloLeads or similar (lead tracking)$5
Expense tracking app$5–10
Monthly total$27–56/month
Lead Score replaces all of the above
Lead scoring + mileage + estimates + invoices + expenses$9.99/month
Your annual savings$204–552/year

Or go annual at $59.99/year — less than $5/month for the full stack.


Pricing

Clear pricing. No surprises.

HelloLeads

$5

no roofing-specific features · $60/year

  • ✗ No lead qualification
  • ✗ No pipeline analytics
  • ✗ Separate tool — one workflow

Bottom Line

Who should use what.

Our Verdict

For roofing contractors, Lead Score's pre-qualification system pays for itself the first time it stops you from making an unnecessary drive. One avoided bad qualifying visit covers months of the subscription cost. For contractors running 10-30 leads a week, the ROI compounds quickly.

The photo attachment feature is particularly valuable for roofers — documenting the qualifying visit with photos attached directly to the lead card creates a record that helps with insurance estimates, proposal writing, and dispute resolution.


FAQ

What contractors ask before switching.

How do I qualify a roofing lead before I make the drive?×
Five questions on the first call: Is this insurance or retail? If insurance — have they filed a claim? Are you the homeowner? What's your timeline? Have you had other companies look at it? The answers tell you 80% of what you need to know.
Does Lead Score work for storm canvassing leads?+
Yes. Lead Score's Quick Add feature lets you capture leads fast during canvassing and score them immediately — so you know which addresses to prioritize for follow-up before you're back in the truck.
Can I attach roof photos to leads in Lead Score?+
Yes. Lead Score v1.1.0 supports photo and document attachments on every lead card. Photograph the damage during your qualifying visit and attach it directly — no separate app needed.
Does Lead Score work for insurance claim roofing jobs?+
Yes. The Budget Fit and Decision Maker scoring factors are specifically relevant for insurance jobs — whether the claim is filed, whether the adjuster has been out, and whether you're talking to the policyholder all affect the score.
I get a lot of leads from Angi for roofing. Does Lead Score help with those?+
Yes. Tag Angi as your lead source and run every Angi lead through the scoring system. Your dashboard will show you your Angi close rate over time — which is often the clearest data point for deciding whether to keep that subscription.


Score before you drive. Every roofing lead.

First 3 leads free. No credit card, no account. Know which jobs are worth the drive.

Free tier · No account required · iOS & Android · Works offline

© 2026 Contractor School · contractorschool.co

Written by the Contractor School team based on publicly available pricing and feature information. Last updated April 2026. Lead Score is not affiliated with or endorsed by HelloLeads.

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